Friday, August 15, 2025

Capture Customer Inquiries Effortlessly with Web-to-Case in Salesforce

Salesforce’s Web-to-Case feature empowers businesses to automatically convert website form submissions into support cases—streamlining customer service and ensuring no request goes unanswered.

Step-by-Step Guide to Setting Up Web-to-Case

1. Enable Web-to-Case

  • Go to Setup in Salesforce.
  • Enter Web-to-Case HTML Generator in the Quick Find box.
  • Click Edit, then select Enable Web-to-Case and save your changes.

2. Customize Your Web Form

  • Use the Web-to-Case HTML Generator to select the fields you want to include in your form (e.g., Name, Email, Subject, Description).
  • If your organization uses a Self-Service Portal, check the box to make cases visible to portal users.
  • Specify a redirect URL—this is the page customers will land on after submitting the form (e.g., a thank-you page or homepage).

3. Set Up reCAPTCHA

To protect your form from spam:

  • Register for a Google reCAPTCHA API Key Pair for your domain.
  • Select the key pair in the reCAPTCHA API Key Pair field before generating the form.

4. Generate and Deploy the HTML

  • Click Generate to create your Web-to-Case HTML code.
  • Copy the code and embed it into any page on your website. You can use it on multiple pages.
  • Click Finished to complete the setup.

Once live, every form submission will automatically create a case in Salesforce, allowing your support team to respond quickly and efficiently.



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